The COVID-19 pandemic lockdown periods have opened the eyes of both workers and businesses to the potential benefits of flexible working, including working from home for part or all of the working week. BTR designers, developers and operators must now respond to this phenomenon by considering the incorporation of co-working space within their developments, so that they and the residents can reap the great potential benefits that such spaces offer.
THE PARADIGM SHIFT
Increasingly, designers and developers are recognising the benefits of learning from the trends of other, experiential-focused markets, moving away from operating within siloed sectors to transform the experience for their end-users. In recent years, residential developments have been adopting ideas that were traditionally the preserve of hotels, for example, and many office developments are borrowing heavily from the leisure and hospitality sectors and have perhaps come to emulate the trends and successes of the BTR sector.
BTR developments have been at the forefront in embracing the potential benefits of providing a mix of amenities under one roof, merging the residential format with ideas taken from the hospitality and leisure sectors and creating what has become a very attractive alternative to simple, residential-only apartment blocks, particularly for people living alone, small families and young professionals...
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